1. Minimal Manuscripts
If you open a children’s book from 30 years ago, the first thing you’ll notice is how text heavy picture books used to be. At the SCBWI conference in Sydney last year, many publishers also mentioned their preference for fewer words.
2. Post-modern originality
It’s no longer enough to have a well-written manuscript and beautiful imagery. In such a competitive market publishers are looking for a story with cut-through, something truly unique, original, and even charmingly weird! These sort of books market themselves because they’re story-worthy. Du Iz Tak by Carson Ellis is a great example of an original idea that works.
3. Book Series and Spin-offs
Think Aaron Blabey’s Pig the Pug series and Jon Klasen’s hat series. It’s just good marketing to back up a hit with a sequel, sometime’s these can feel forced, but done right it makes a lot of sense. When writing a book it’s worth keeping the door open to a sequel or series.
4. Diverse Books
A cultural awakening rather than a trend – #weneeddiversebook has been a very popular hashtag as of late for good reason. We live in a global world and more than ever we need to understand and appreciate foreign cultures and those culture’s need to feel represented with a voice.
The tactile medium of a physical book is more desirable and more ‘gift-worthy’ when thoughtful production techniques and embellishments are used to enhance a story.